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hmmhasany4510
Apr 09, 2022
In General Discussions
Apple Music is not as "ambitious" as Spotify, its long-term trend of developing podcast content is certain. "How much potential does podcasting have?" is an emerging topic that the industry is concerned about. For the current podcast section, advertising revenue is still the main source of income. For platforms, content and users are the most important foundations. How to make users and Customers are satisfied, and platforms are also thinking of their own ways. 1. Apple: The route remains the same, steady and steady The update of Apple Podcasts often accompanies the iteration of Apple products. Cook said at the Apple online product launch held on April 20 that the Apple Podcasts application will be upgraded with the latest version of the iOS 14.5 operating system, which is also Apple Podcasts. Biggest change since launch. According to the newly released podcast subscription service, it will provide global paid subscribers with an ad-free listening experience, premium exclusive content, early access to new series and exclusive series and other services. For podcast creators, Apple Podcasts charges 30% of the subscription fee for a podcast account in the first year, dropping to 15% in subsequent sms marketing service years. The War of Podcasts: Buddhist or Radical? Apple also made it clear that Apple Podcasts will continue to provide a large number of free podcasts, with more than 2 million free shows currently on the platform. Early partners for Apple's podcast subscription service include NPR,
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hmmhasany4510
Apr 04, 2022
In General Discussions
Often a store is competed by three or four shared power bank brands at the same time. According to an interview with Jiemian News, the price of the entrance fee for merchants is extremely chaotic, and there are often cases of malicious price hikes and inconsistent prices before and after; merchants with bargaining power require brands to settle the entrance fee at one time, and estimate the monthly flow. , and pay the share in advance in proportion; some KTVs, bars, and nightclubs with high passenger flow have an admission fee of up to 200,000 yuan. The crazy involution of various brands has led to high sales and marketing expenses. Monster charging, which has the highest market share, will have a market cost of 814 million yuan in 2021, accounting for 87.53% of the total revenue for the quarter, and the incentive payment has increased from 928 million. to 1.577 billion, a year-on-year increase of 70%. From 2018 to 2021, the share rate of Xiaodian Technology will increase from 24.2% to 38.2%, the incentive fee will increase from 105 million yuan to 1.013 billion yuan, and the entry fee will increase from 1% to 16.3%. points, but all the money is earned by the owner of the merchant store, and the shared charging treasure brand that keeps losing money and keeps losing money. After the loss expanded, price increases became the only means for major brands. In the early days of shared charging treasures, the rent was sms marketing service generally 1 yuan/hour or 2 yuan/hour; by 2020, the price began to double to 4 yuan/hour; in 2021, the common price range of shared charging treasures was 5-6 yuan/hour. Even, the shared charging treasure is as high as 10 yuan per hour in popular scenic spots, KTVs, bars and other occasions, which is more expensive than Tesla charging. These companies charged high rents, but did not bring a good user experience to consumers. Up to now, on the black cat complaint platform, the number of complaints of Xiaodian Technology has exceeded 18,000, and the number of complaints of monster charging has exceeded 10,000.
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